Program Overview
This programme focuses on developing photography and visual production skills for business use. Participants will learn practical techniques to capture professional images using cameras or smartphones, and apply visual storytelling principles to support branding and marketing initiatives.
Programme Details
Duration:
2 Days
Delivery Mode:
Workshop / Practical Shooting Session
HRD Claimable:
Outcome:
Yes
Participants will be able to capture professional images and produce visual content that supports organisational branding and marketing efforts.
• Understand business photography fundamentals
• Learn lighting, composition and framing techniques
• Produce marketing visuals for social media
• Improve visual branding consistency
Objectives:
• Introduction to corporate photography
• Camera and smartphone photography techniques
• Lighting and composition basics
• Creating marketing visual content
Key Modules:
Programme Benefits:
• Reduced dependency on external designers
• Stronger visual branding
• Improved marketing effectiveness
• Enhanced creative confidence
Target Audience:
1. Marketing teams
2. Business owners
3. Content creators
4. Corporate communication staff